POUR KOKO NFT

Pour Koko
7 min readAug 5, 2022

Pour Koko is on a mission to provide creative and financial opportunities for holders. With unique utilities, a quality team and a long-term vision, we aim to establish Pour Koko as a global brand that transcends beyond web3.

Each Pour Koko NFT is inspired by our passion for street fashion and culture. Down to every fine detail, this collection of 4,995 Designer Toys was created from scratch by our team of digital artists. We aim for our artwork to be the web3 equivalent of designer brands such as KAWS.

Utility

Holding a Pour Koko NFT gives you access to:

  • Physical Pour Koko Designer Toys
  • Web3 Roles & Opportunities
  • Voting rights within our DAO
  • Shared returns on investments made by the PKCI
  • Exclusive access & pricing to Pour Koko Apparel
  • Building consultations with the founding team

Pour Koko Designer Toys

Pour Koko is the first NFT project to give holders the opportunity to collect physical Designer Toys. Holders who mint and hold their Pour Koko NFT for 30 days will qualify to receive a Designer Toy.

Web3 Opportunity

By creating branches of the Pour Koko brand that expand beyond web3, holders will have exclusive opportunities to earn an income as part of our team. Creating opportunities is part of our core mission, and we’ve already onboarded 10+ members of our community into paid roles.

Post-mint, we’ll look to train and onboard holders for ventures such as;

  • The Pour Koko DAO
  • Pour Koko Streetwear
  • Web2, Web3 and Real-World Brand Partnerships
  • Discord & Social Media Management
  • The Pour Koko Web3 Marketing Service

PKCI

The Pour Koko Creative Incubator brings creative projects and businesses to life. Pour Koko will partner with and fund sustainable projects and businesses that align with our mission and goals, bringing value to our community and Web3. With the creation of the Pour Koko DAO, holders will vote on upcoming projects & businesses for Pour Koko to invest in. Profits made from these investments will be redistributed to holders.

Voting

Holders will also receive voting rights that weigh in on the direction of our funds and efforts. This includes; collaborations and partnerships, apparel drops, event locations, and future endeavours.

Roadmap

To establish Pour Koko as a global brand and ensure sustainable growth, our roadmap will prioritise:

  • Diversifying opportunities for holders
  • Diversifying streams of revenue
  • Diversifying markets of awareness

This will be achieved with 3 key milestones.

Pour Koko Dao — Late 2022

Anchoring Pour Koko in Web3. The DAO treasury will hold a percentage of funds allocated from the mint, and will be tied directly to the PKCI. Holders will vote on upcoming projects & businesses for Pour Koko to invest in. Profits made from these investments will be redistributed to holders.

Streetwear Apparel — Early 2023

Pour Koko; a daring and expressive streetwear brand. Combined with a passion for street culture, our real-world experience will establish Pour Koko as a standalone streetwear brand. Season 1 of Pour Koko will drop early 2023.

The Hunt — Late 2023

An interactive art and scavenger hunt experience takes place in 5 major cities worldwide. Pushing the boundaries of excitement, viral content and mainstream attention, this event will merge street fashion and art unlike anything before. We aim for this to be one of the biggest and most innovative events to be powered by the Web3 community.

Collectors Club

The PK Collector’s Club aims to encapsulate the nostalgia and excitement of traditional collectibles. To join the Pour Koko Collector’s Club, you’ll need to hold 5 NFT’s — 1 of each Pour Koko Character (Bear, Bull, Lizard, Wolf, Bird). Early PK Collectors will be entitled to exclusive rewards, and ongoing members will be entitled to free apparel drops and limited-edition Designer Toys.

  • First 50 Collectors will receive a free Pour Koko NFT
  • First 25 Collectors will receive a limited edition Pour Koko Designer Toy.
  • First 50 Collectors will go into a raffle to win 1 of 5 ultra-rare Pour Koko Designer Toys.

Smart Contract

In honour of our commitment to innovation, financial freedom & support towards our holders, Pour Koko NFT will utilize Azuki’s ERC721A smart contract. This will ensure extremely low gas fees upon mint and secondary sales.

The ERC721A smart contract is also used by projects such as Goblintown, Moonbirds, Doodles, Adidas and Tasty Bones.

The Vault

Of the 4,995 NFTs in the Pour Koko collection, only 4,500 will be available to mint.

495 Pour Koko NFTs will be allocated to The Vault, and will be used for:

  • Pour Koko NFT giveaways for our holders and community
  • Free NFT’s as part of the Collectors Club rewards
  • NFT giveaways as part of The Hunt
  • Giving back to our family, friends and team

Post-Mint Focus

Digital & Physical Designer Toys

The first point of action will be distributing the digital & physical Pour Koko Designer Toys to holders. Holders will receive static artwork upon the initial reveal, and will then be airdropped the animated version of their NFT.

Following this, the physical Pour Koko Designer Toys will be shipped to all holders that qualify.

Pour Koko will partner with a premium manufacturer to help deliver exclusive Designer Toys to our holders.

Once the Designer Toys have been shipped to holders, the Pour Koko Collectors Club Raffle will be drawn and the winners will be sent their respective prizes.

Team Expansion & Brand Awareness

To execute our vision, we need to focus on expanding the Pour Koko team. We’re currently looking at candidates for roles we will require, however, the formal hiring process will begin post-mint.

As we expand our team, we’ll work towards hitting our growth targets. 100k Twitter followers by the end of 2022, and 1m Twitter followers by the end of 2024. To reach our growth targets, we need to diversify our marketing approach for maximum awareness.

We aim to do this by partnering with real-world, Web2 and Web3 brands. Web3 is in its infancy, and we aim to generate as much mainstream attention as possible for the benefit of both Pour Koko, and Web3.

We’re looking to collaborate and partner with:

  • High-quality NFT projects to bring exciting products and events to Web3.
  • Renowned artists and NFT projects to create limited edition Designer Toys.
  • Established streetwear brands to release exclusive apparel drops.

Executing the Roadmap

As we begin to expand the Pour Koko team, we will look to execute the 3 key milestones on our roadmap.

The Pour Koko DAO is the first milestone, as this will enable our community to drive the brand forwards. The DAO will also enable investments to be made as part of the PKCI. We aim to establish the DAO in late 2022.

As part of anchoring our brand with real-world relevance, we’ll then launch Pour Koko apparel. We aim to establish Pour Koko apparel as a standalone streetwear brand. To successfully establish this branch of the Pour Koko brand, we’ll need to deploy a dedicated team, website and marketing strategy to this venture. We aim to launch the Pour Koko Streetwear Brand in early 2023.

Following Pour Koko apparel, preparation will begin for The Hunt. This will be an event unlike anything before, taking place in 5 major cities worldwide. Due to the magnitude of this event, we anticipate a thorough planning process and expect The Hunt to take place in late 2023. The Hunt will also be an opportunity to promote the Pour Koko NFT Exodus Collection that will launch shortly after.

Team

The founding team consists of Zack Robinson and Elijah Bird, who have been building Pour Koko since December of 2021.

Their inspiration to build Pour Koko was born from their passion for creative and financial freedom, as they saw an opportunity to share their vision on a larger scale, and create opportunities for a like-minded community.

Over the time Zack and Elijah have been building Pour Koko, they have prioritised quality and originality in their process and output. They have led a team of experts in all areas to help achieve their vision.

The quality of the Pour Koko artwork and content speaks for itself, and the development team have worked with well-established projects such as Sneaker Heads.

As part of their commitment to creating opportunities in Web3, Zack and Elijah have built their community and moderating team from core members of the Pour Koko community.

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